Town & Country Sanitation, Lone Rock, WI – The fire started approximately an hour ago, no injuries reported at this time. Lone Rock Fire is being assisted by Lone Rock EMS, Richland Center Fire, Spring Green Fire, Richland County Sheriff’s Department, Richland County Emergency Management, Wisconsin DNR, and Alliant Energy. The cause of the fire is unknown at this time. Individuals near the smoke plume are encouraged to shelter in place.